The Challenge
TRU Dental launched with a bold concept: emergency and family dentistry with extended weekend hours (Friday through Sunday, noon to midnight) in Charlotte, NC. While the service model was strong, the practice faced the classic new-business challenge — zero online visibility in a competitive metro dental market. Patients searching for weekend or emergency dental care simply weren't finding them.
They needed a marketing partner who could build awareness fast, drive urgent-care searches to their door, and establish credibility in a crowded field.
What We Did
Paid Ads
Strategic Google and Meta ad campaigns targeting high-intent local searches, driving qualified leads and maximizing return on every dollar spent.
AI SEO
AI-powered search engine optimization that identifies ranking opportunities, optimizes content at scale, and builds sustainable organic visibility.
Social Media
Consistent, branded social presence across key platforms, building community engagement and keeping the brand top-of-mind with prospective clients.
Content Marketing
Original, authority-building content — blogs, guides, and local landing pages — that educates prospects and strengthens search rankings.
The Results
With a data-driven strategy combining paid ads, AI-powered SEO, social media, and content marketing, the results speak for themselves. [Replace the figures below with real numbers.]
The Client
"Video testimonial coming soon."
Paid AdsAI SEOSocial MediaContent MarketingHealthcare